See shop name in second .gif from top in the right-hand column.
When Tony Stark suggest Shawarma, he’s referring to a shop he saw when he crashed ~seven minutes prior (in movie-time).
I love Tony’s attention to detail when it comes to his surroundings, even when he’s fighting.
I find it funny because the restaurant is attached to the Farmers Insurance Group Building. One of the sponsors for the Avengers. But nobody went out and bought insurance after it, Everyone wanted Shawarma.